--- title: Cyclic Diagnostics Welcomes Abi Hannah as Innovation Advisor description: Announcement of Abi Hannah joining Cyclic Diagnostics as Innovation Advisor. Cyclic Diagnostics is a provider of point-of-care hormone testing solutions to the fertility industry. image: https://cyclicdx.com/hubfs/Abi%20Hannah%202%20(2).jpg --- [![CyclicDiagnostics_Logo_LightBackground](https://cyclicdx.com/hs-fs/hubfs/CyclicDiagnostics_Logo_LightBackground.png?width=164&height=50&name=CyclicDiagnostics_Logo_LightBackground.png "CyclicDiagnostics_Logo_LightBackground")](https://cyclicdx.com) - [About](https://cyclicdx.com/about) - [Products](https://cyclicdx.com/products) - [Cyclic ProDX™](https://cyclicdx.com/cyclic-prodx) - [Assay menu](https://cyclicdx.com/test-kits) - [Knowledge and News](https://cyclicdx.com/news) [Contact Us](https://cyclicdx.com/contact-us) [![CyclicDiagnostics_Logo_LightBackground](https://cyclicdx.com/hs-fs/hubfs/CyclicDiagnostics_Logo_LightBackground.png?width=164&height=50&name=CyclicDiagnostics_Logo_LightBackground.png "CyclicDiagnostics_Logo_LightBackground")](https://cyclicdx.com) [Contact Us](https://cyclicdx.com/contact-us) [![CyclicDiagnostics_Logo_LightBackground](https://cyclicdx.com/hs-fs/hubfs/CyclicDiagnostics_Logo_LightBackground.png?width=164&height=50&name=CyclicDiagnostics_Logo_LightBackground.png "CyclicDiagnostics_Logo_LightBackground")](https://cyclicdx.com) - [About](https://cyclicdx.com/about) - [Products](https://cyclicdx.com/products) - [Cyclic ProDX™](https://cyclicdx.com/cyclic-prodx) - [Assay menu](https://cyclicdx.com/test-kits) - [Knowledge and News](https://cyclicdx.com/news) [Contact Us](https://cyclicdx.com/contact-us) [![CyclicDiagnostics_Logo_LightBackground](https://cyclicdx.com/hs-fs/hubfs/CyclicDiagnostics_Logo_LightBackground.png?width=164&height=50&name=CyclicDiagnostics_Logo_LightBackground.png "CyclicDiagnostics_Logo_LightBackground")](https://cyclicdx.com) [Contact Us](https://cyclicdx.com/contact-us) - [About](https://cyclicdx.com/about) - [Products](https://cyclicdx.com/products) - [Cyclic ProDX™](https://cyclicdx.com/cyclic-prodx) - [Assay menu](https://cyclicdx.com/test-kits) - [Knowledge and News](https://cyclicdx.com/news) [Team](https://cyclicdx.com/blog/tag/team) # Cyclic Diagnostics Welcomes Abi Hannah as Innovation Advisor By [Richard White](https://cyclicdx.com/blog/author/richard-white) May 15, 2024 11:15:00 AM 1 Minute Read Cyclic Diagnostics is thrilled to announce the appointment of Abi Hannah as Innovation Advisor. Abi brings a wealth of experience in fertility tech and a passion for developing digital solutions that truly make a difference for those on their fertility journey. Abi is best known for her role as co-founder and former CEO of Aura Fertility, a pioneering fertility tech SaaS platform designed to enhance whole-person care in fertility clinics. Her personal experiences with infertility inspired the creation of Aura, a solution that revolutionized how clinics approach fertility care by integrating both digital tools and a holistic approach. Aura's success ultimately led to its acquisition by IBSA Pharmaceutical in early 2024, marking a significant milestone in the fertility tech industry. In recognition of her groundbreaking work, Abi was awarded the prestigious Innovate UK Women in Innovation Award, solidifying her reputation as a forward-thinking leader in the field. Her unique blend of expertise in project management, strategy, and relationship management, combined with her academic background in medical ethics and law, positions her as a key asset to Cyclic Diagnostics. “I’m excited to join Cyclic Diagnostics as Innovation Advisor," said Abi. "My mission has always been to bring digital solutions that support fertility clinics in delivering care that extends beyond traditional medical interventions. I believe Cyclic's hormone testing solutions can transform fertility treatment by empowering clinicians with faster, more accurate hormone data, ultimately improving patient outcomes." Abi’s focus on community, resilience, and a mind-body connection, alongside her strategic insight, will guide Cyclic Diagnostics as it continues to innovate in the fertility space. Her vision for integrated, holistic care aligns perfectly with the company’s mission to equip clinics with advanced tools that simplify and accelerate hormone analysis. Cyclic Diagnostics looks forward to working with Abi to enhance its offerings and continue delivering cutting-edge solutions that address the evolving needs of fertility clinics and their patients. [![Picture of Richard White](https://app.hubspot.com/settings/avatar/66c6f4bf090e46afeaacf74f985d1064)](https://cyclicdx.com/blog/author/richard-white) #### Richard White Author ## Recommended For You [![Michael Hartnett, CEO, Cyclic Diagnostics](https://cyclicdx.com/hubfs/MickHartnett.png)](https://cyclicdx.com/blog/cyclic-diagnostics-new-ceo-to-lead-new-era-in-fertility-hormone-analysis) [Team](https://cyclicdx.com/blog/tag/team) 1 Min Read ### [Cyclic Diagnostics' new CEO to Lead New Era in Fertility Hormone Analysis](https://cyclicdx.com/blog/cyclic-diagnostics-new-ceo-to-lead-new-era-in-fertility-hormone-analysis) [![Picture of Richard White](https://app.hubspot.com/settings/avatar/66c6f4bf090e46afeaacf74f985d1064) Richard White Apr 15, 2024 10:45:00 AM](https://cyclicdx.com/blog/author/richard-white) [![](https://cyclicdx.com/hubfs/shutterstock_female-doctor-consulting-young-couple-patients-1947706741-1.jpg)](https://cyclicdx.com/blog/a-majority-of-ivf-specialists-consider-hormone-monitoring-as-essential-during-ivf) [Knowledge](https://cyclicdx.com/blog/tag/knowledge) 3 Min Read ### [Hormone Monitoring is Essential During IVF say IVF Specialists](https://cyclicdx.com/blog/a-majority-of-ivf-specialists-consider-hormone-monitoring-as-essential-during-ivf) [![Picture of Richard White](https://app.hubspot.com/settings/avatar/66c6f4bf090e46afeaacf74f985d1064) Richard White Sep 17, 2024 2:30:08 PM](https://cyclicdx.com/blog/author/richard-white) [![Cyclic ProDX can monitor changing estradiol (E2) levels during ovarian stimulation](https://cyclicdx.com/hubfs/CyclicProDX%20Rising%20E2%20levels.png)](https://cyclicdx.com/blog/watching-the-change-in-estradiol-matters-during-os) [Knowledge](https://cyclicdx.com/blog/tag/knowledge) 2 Min Read ### [Why Watching the Change in Estradiol Matters During Ovarian Stimulation](https://cyclicdx.com/blog/watching-the-change-in-estradiol-matters-during-os) [Cyclic Diagnostics Jan 20, 2026 10:34:53 AM](https://cyclicdx.com/blog/author/cyclic-diagnostics) ![CYCLICDiagnostics_Logo_DarkBackground](https://cyclicdx.com/hubfs/CYCLICDiagnostics_Logo_DarkBackground.svg) #### Follow Us [Follow us on LinkedIn](https://www.linkedin.com/company/cyclic-dx) - [Home](https://cyclicdx.com) - [About](https://cyclicdx.com/about) - [Products](https://cyclicdx.com/products) - [Cyclic ProDX™](https://cyclicdx.com/cyclic-prodx) - [Assay menu](https://cyclicdx.com/test-kits) - [Knowledge and News](https://cyclicdx.com/news) - [Contact us](https://cyclicdx.com/contact-us) [Cyclic Diagnostics Ltd](https://cyclicdx.com) St John's Innovation Centre Cowley Road Cambridge CB4 0WS United Kingdom [enquiries@cyclicdx.com](mailto:enquiries@cyclicdx.com) Copyright © Cyclic Diagnostics Ltd. - [Privacy Policy](https://cyclicdx.com/privacy-policy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Richard White", "url" : "https://cyclicdx.com/blog/author/richard-white" }, "dateModified" : "2024-09-17T13:33:57.659Z", "datePublished" : "2024-05-15T10:15:00.000Z", "headline" : "Cyclic Diagnostics Welcomes Abi Hannah as Innovation Advisor", "image" : [ "https://cyclicdx.com/hubfs/Abi%20Hannah%202%20(2).jpg" ], "mainEntityOfPage" : { "@id" : "https://cyclicdx.com/blog/cyclic-diagnostics-welcomes-abi-hannah-as-innovation-advisor", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://cyclicdx.com/hubfs/CYCLICDiagnostics_Logo.svg" }, "name" : "Cyclic Diagnostics Ltd" } } ```